About EtS Apparel
Our Mission: To help families and friends get outside and create lasting memories.
EtS Apparel is a company focused on innovative designs that encourage active lifestyles. Our brand represents our love of the outdoors and sharing that love with family and friends. EtS Apparel is co-founded by two engineers from Maine.
Our flagship product Cubbies, part of the Enjoy the Snow line, are the first and only mittens 100% guaranteed to stay on your child because they are attached by zippers to a super comfy fleece shirt. The mittens zip on and off easily so no matter where your day takes you your child will be warm and happy.
The concept was developed on a typical winter outing that was cut short because our co-founder’s 2 year old son’s mittens were repeatedly falling off. The result was cold hands and an unhappy child. This all too common scenario resulted in the idea for our Cubbies line and has quickly become a thing of reality to ensure parents and children can enjoy the snow together.
We are excited to bring you quality apparel for all seasons that allow you to enjoy the world around us. See you outside!!!